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Beauty Basics

Biotique announces Sara Ali Khan as brand ambassador for its facial skincare range

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India’s iconic beauty brand, Biotique, launched its new brand campaign with Sara Ali Khan as the brand ambassador for their facial skincare range.Commenting on the launch, Vinita Jain, Founder and CMD – Biotique, said, “At Biotique we have committed and take immense pride in offering ‘farm to skin’ solutions to consumers who are looking for effective skincare and haircare products. Using 100 percent ayurvedic formulations with advanced 21st century biotechnology, our products are naturally sourced from plant extracts and are proven to bring effective and long-lasting results. The new campaign film brings to life our ethos of ‘Real is really beautiful’, focusing on ‘The secret to flawless skin’, true to Biotique’s cleansing-toning-moisturizing routine. I am very pleased to see our vision come to life with this campaign, which reinforces Biotique’s commitment to effective personal care, beauty and wellbeing products.” Onboarding Sara Ali Khan as the brand ambassador for this campaign, Ishaan Jain, Director – Biotique, said, “The campaign addresses Biotique’s aim of an early adoption of a healthy skincare routine for flawless skin amongst the youth. Sara is a natural fit owing to her healthy & balanced lifestyle and has a great digital presence which connects naturally with the younger audiences. Her persona embodies Biotique’s ethos of ‘Real is really beautiful’.” Talking of her association with Biotique’s skincare range, Sara Ali Khan added, “Biotique’s ‘secret to flawless skin’ offers youth an ideal beauty regime which provides quick and effective results. I am really excited to be a part of the Biotique family as I resonate with the brand’s ethos of ‘Real is really beautiful’ and believe in using products that are modern yet rooted. I am mindful of having a holistic facial skincare routine made with natural ingredients given that taking care of skin starts from a very young age and Biotique’s facial skincare range echoes my belief.”

Events

India Day Festival celebrates 75th Year of India-Russia Friendship in Moscow

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The largest ethnic event of Moscow celebrated on the occasion of 75th Year of India Independence and India-Russia friendship attracted over 2 Million guests over the 4-day mega show at the Dream Island landscape park. Indian Ambassador Pawan Kapoor opened the festival by planting an apple tree. In total, 75 such apple trees were planted at the festival site – in honor of the 75th anniversary of India’s independence, which is celebrated this year, and the anniversary of the establishment of diplomatic relations between Moscow and New Delhi. The founder of the India Day Festival, President of the Indian National Cultural Center SITA Sammy Kotwani said, “Everyone knows that India is a big family of peoples and traditions. By planting 75 trees, we proclaimed unity. Proclaimed that we are a family! Apple trees are a symbol of fertility, health, love and beauty, and that is why apple trees were planted as a sign of strong friendship between the two countries.” From India, Prime Communication and Beauty & The Best was official media partner of the event. Prime Communication Managing Editor, Preeti Puja also unveiled annual coffee table book titled,” Shining India” which features Indian Prime Minister, top delegates across the world alongwith Mr Sammy Kotwani, President of SITA, the host of India Day Festival. India Day Festival was attended by guest from 11th-14th August 2022 at the picturesque Dream Island landscape park. During the four days of the festival, Muscovites and guests from India along with of the capital were able to enjoy a joyful and friendly atmosphere, taste spicy Indian dishes, purchase Indian goods, take part in spiritual practices, watch Bollywood films and concerts of Indian and Russian performers, and also make wedding ceremony in accordance with Indian traditions. The Indian guest included celebrity makeup artist and Mrs India 2021 Pageant winner, Prachi Gandhi and multi-talented& versatile Sona, who owns Sona Beauty Therapy and also fashion choreographer. They conducted Dance Master Class and fashion show with students of Kendriya Vidyalaya in Moscow at the festival , which was highly applied by the audience. The guests were greeted by the symbol of India, stunning in its beauty – a copy of the Taj Mahal, located between the fountains of the park. Like the previous six years, admission was free for visitors. The theme of the festival this year was ecology and a healthy lifestyle. At the decorated Vedic venue VEDA WEEKEND, which combines spiritual communication and rich cultural outdoor recreation, one could take part in Indian dance master classes, listen to lectures on Ayurveda, meditate, read mantras, do yoga, watch spherical films, put on hands mehendi, check your eyesight. The well-known psychologist Svetlana Nazoeva conducted the “Support Corridor” practice, which allowed the participants of the festival to relax and start healing processes inside their bodies. And Alexei Sergienko, a yogi from St. Petersburg, did yoga for the eyes, helping to restore poor eyesight. During all the days of the festival solemn wedding ceremonies were held – couples passed the ceremony according to Indian traditions. One of the couples who played an Indian wedding at the festival was the rapper ST and his wife, TV presenter and blogger Assol. The wedding ceremony was held live on the Moscow 24 TV channel. According to the couple, who have been together for 8 years, and 7 of which ST and Assol are officially married, the event will only strengthen their relationship. In total, 200 Russian couples will got married during the four-day friendship festival. The wedding of two stars will be one of the brightest and most spectacular processions in the ParachuteWedding Zone specially prepared for this procession. On the final day of the festival, a celebration of the riot of colors Holi took place, which began with the performance of the driving songs of the SPB group! and incendiary dances of the girls from the Bombay Dance team. During the extravaganza of colors, wandering drummers from India staged an impressive show, giving each guest a sea of emotions.

Look Book

Zenith Print Bazaar Summer Soiree

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‘Zenith Print Bazaar Summer Soiree’ exclusively talks about comfort & style. The luxurious concept of dressing in style has been conceptualised with extensive intricacies to make sure it turns out to be a masterpiece. Brand owners Shristi & Nishant believe in dressing up together in classy way. Here’s the excerpt from an interview:   How would you describe your Label? Zenith- as the name suggests is the highest point and each of our creation is an epitome of top-notch fashion and design concepts. Our intricate craft on apparels is the reflection of zeal and love, the designer couple, Nishant & Srishti pours out to make sure their patrons turn heads when they don them. We bring luxurious concepts to suit the budget and requirements of our clients and each outfit is conceptualized with extensive intricacies to make sure it turns out to be masterpiece. Zenith believes in Comfort and styles. Just like they started the brand together they believe in dressing up together in a classy way. We launched our new summer collection on 14th June at zenith’s store ZENITH PRINT BAZAR SUMMER SOIRE the collection is around summer floral prints, summer fabric, styles, silhouette . You can wear this collection on daily basis.   Which type of audience/shoppers should definitely visit your store? Zenith is one stop solution for Groom’s party wears desires to Bride’s dream trousseau. You think of it and we create it! That’s not all! We have designed wardrobes for celebrities as well for their casual and party needs. While men step into our store looking out for wedding collection, they surely are enticed by the wide range of post wedding changes their wardrobe demands. Girls react no different to the stunning collection by Srishti who has an expertise in formal and informal wear. So, all those who want that ‘out of the box’ style for their next event, is surely not going empty handed from this place.   What type of Collection do you have? As said, you think of it and leave the rest on us. We create concepts and not just designs. So, whether it is ethnic wear gowns, lehengas, suits for wedding and festivities or jazzy party dresses, one-pieces and co-ord sets, we bring finest collection of outfits for your events. Our collection comes in comfortable yet unique fabric and styles to make those precious moments memorable forever. We also do casual designing for those just-like-that get-togethers. So, rayons, cottons and satins is another set of choices to pick if something lighter is on your mind. We just launched our summer soire the collection is Colours like hot pink, bright red, cobalt blue, orange, and yellow are going to pop this summer, whether that’s through a monochromatic look with your statement colour or paired with a neutral colour.   What is the price range of your designer outfits? Bridal concepts for men and women start from 15000 at our store while casual range starts from 3000 and goes up to 15000 as per the style.   What type of ambiance you have created at your store? Well, honestly this is something very close to Nishant’s heart. He has built a dream store with none of its kind ambience in Delhi. Inspired by royal and heritage structures in famous movies, Nishant wanted every nook and corner of the store to be class apart. This is truly reflected as you enter the store rather a shopping paradise with opulence all around. The store has caught eyes of several influencers and is often a backdrop for photo shoots. Rest, it’s better to see to believe it.   How did you end up being a designer? It all started with loving to wear the best and look the best. In no time they knew, that the same is the desire for many out there but everyone may not be able to conceptualize because lack of time or creativity. This is when they developed this passion into profession and started creating unique styles. And since then, there was no looking back. Today, people love them for turning them into divas and dudes.   What is the favourite part of being a fashion designer? Every day is a new day; every hour has a new way. Yes, Nishant and Srishti are passionate about what they design for their people. They understand the choice and event and come up with fascinating ideas by empathizing and not just selling. That’s what they love about their job. Chatting for hours over one concept makes they feel great and even happier when they finally see the smiles on their patron’s face.   Which designers have been the biggest influences on you? Honestly, designers do have styles which have inspired us for long but only when we were naïve. Not today indeed! At present, we believe in creating exclusive concepts for our clients to make sure it is not only their own first experience but for anyone who sees them too. How can users know more about your label? Website and social media handle and Store Address? Customers can visit our store in Pitampura at following address:   Zenith B-165, Lok Vihar Near Kohat Metro Station Time: 11am-9pm 7 days open

Cover Story

SHINING INDIA 2022- COFFEE TABLE BOOK UNVEILED IN MOSCOW

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Prime Communication Media unveiled its annual Coffee Table book titled,”Shining India” at the India Day Festival in Moscow on 12th August.Shining India CTB features ‘Who’s Who of the World. Trailblazers from various industries, who have scaled massive heights of success, have shared their passionate journey in this book. The front cover of Shining India CTB features Vedic Guru, Guruji Shrii Arnav of Gemstoneuniverse.It also features Hon’ble Prime Minister of India, Shri Narendra Modi. The copy of the CTB was presented to Shri Pavan Kappor, Ambassador of India to Russian Federation, who was the chief guest of India Day Festival in Moscow. ‘Shining India Book’ applauds innovative businesses and entrepreneurs who have become trend setter in their respective sector. Leaving the conventional ideologies and business strategies aside, they have brought a revolution in the market with their innovative ventures. The rapid growth of businesses has not only triggered the markets but has given back to the community as well, in one way or the other. These entrepreneurs are blessed with creative minds and their success stories well deserve to be showcased before the larger audience. ‘Shining India Book ‘is dedicated to all those highly motivational success stories of entrepreneurs who didn’t let the challenges in their way fade their vision. That young brigade of entrepreneurs with limited resources & and those first generation start-up owners who have made it big in no time, have revolutionised the markets exceptionally through their innovative ideas. This well exposed adept squad of entrepreneurs has defined new horizons of businesses that are committed to take the next big leap soon. India Day Festival was attended by esteemed guests from 11th-14th August 2022 at the picturesque Dream Island landscape park, Moscow to celebrate the India-Russia Friendship on the occasion of 75th year of Azadi ka Amrit Mahotsav.  

Beauty Basics

Baby Wonders : CITTA

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BNB/PRODUCT FEATURE:   CITTA Moisturizing Baby Balm for Face & Body is India’s first Natural Moisturising Baby Balm, with a unique thick texture that provides long-lasting moisturization and protection to the baby skin. It is rich in Shea Butter and Vitamin E and has the magic of seven oils: Coconut Oil, Rice Bran Oil, Olive Oil, Almond Oil, Basil Oil, Camphor Oil, and Turmeric Oil. Its anti-microbial property with the blend of 7 nourishing oils provides nourishment, protection and replenishment to your baby’s skin. Shea Butter helps fight dryness and provides deep moisturization and a soothing effect on the baby’s skin. The nourishing Baby Massage Oil from CITTA is a unique blend of 12 natural nourishing oils and is enriched with Vitamin E, which provides nourishment to your baby and promotes growth. The non-sticky and fast absorption properties of the nourishing massage oil, reduce dryness and leaves the skin soft and supple while providing long-lasting moisturization. The nourshing baby massage oil is enriched with natural sunflower oil, castor oil, sesame oil, coconut oil, olive oil, almond oil, ashwagandha oil, turmeric oil, camphor oil, brahmi oil, basil oil, and cinnamon oil and is fragrance-free and protects your baby’s skin from bacterial infection and inflammation.   CITTA’s tender foaming baby wash and gentle foaming baby shampoo are crafted with no tearsformulas that are convenient to use. The foaming wash and shampoo are India’s 1st of its kind. CITTA’s Tender Foaming Baby Wash has the goodness of natural ingredients such as aloevera, hydrolysed rice protein, coconut powder extract and glycerine that cleanses gently and keeps your baby’s skin hydrated and moisturized. The goodness of aloe vera provides natural and deep moisturization and the rice protein acts as a natural anti-irritant and skin conditioner.   Coconut powder extract provides a soothing effect on the skin, restores the skin barrier, and leaves the skin soft and supple. CITTA’s Gentle Foaming Baby Shampoo – No Tears is enriched with natural ingredients like oat kernel flour, coconut oil, almond oil, olive oil, and glycerine. With its no-tears formula, the baby shampoo cleanses gently, reduces dryness and keeps the hair soft. Foaming for convenience, this non-dripping baby shampoo hydrates moisturizes & conditions the hair. A blend of coconut, almond, and olive oil along with oats provides deep moisturization and nourishment and gently cleanses the baby scalp and hair.

Fashion

Effortless superior grooming for the modern man

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Rugged, sweaty looks on men is a thing of the past! While not many men are warming up to the concept of complex skincare routines, one would agree that gone are the days men considered personal care and skincare beneath them.   Denver has perfect, non-frills gift to give to the men in your life that too in affordable prices! As summer lingers on longer than we like, here are our top picks to indulge your dad in some TLC, that comes in handy daily, not just on special occasions, like ahem, those cufflinks sitting in your online cart.   Tough on the outside while being gentle on the inside? Sounds like every dad and our products too!   Availability for all: https://denverformen.com/   1. Denver advanced face washes for men   Still using harsh soaps on your face? The Denver Face Wash Acne Clear is loaded with Tea Tree, Kaolin Clay and Neem Extract which help in cleaning pores, soothing redness and itching, and preventing new breakouts. The Denver Face Wash Deep Cleanse has active ingredients like Activated Charcoal, Mint and Aloe Vera that go deep into your skin, drawing out impurities. Another product perfect for your father’s summer skincare routine, the Denver Face Wash Oil Clear is loaded with Vitamin C, Orange Extract, Aloe Vera and Green Tea which help in removing excess oil, and clear pigmentation and tanning.   Say goodbye to dry and flaky skin, sun damage, blocked pores and oily skin — in one simple step.   Price for all: Rs 99 (50 gm)   2. Sporting Club Gift Sets   A timelessly classic gift for him, its fragrance is a perfect all-time wear. Composed of a fantastic blend of spices with musk, its fresh top notes blended with exotic spices and richness of geranium at heart with woody, the musky base gives a complete feel to the wearer. It has the rider, victor and champ fragrances, crafted for the man for today.   Price: Rs 575/-   Availability for all: https://denverformen.com/collections/gift-packs   3. Hamilton Gift Sets   It consists of aromatic fresh green notes blended with spicy floral and is filled with mossy and balsamic woody leaving you feeling fantastic all day long. It has long-lasting fragrances like Pride, Prestige, Honour, Calibre, Imperial, Noble and Esteem Perfume.   Price: Rs 575/-   Availability for all: https://denverformen.com/collections/gift-packs   4. Body Washes   The Denver Tea Tree Body Wash with its soap and chemical-free formula effectively purifies the skin and keeps the urban man smelling great. Experience a burst of freshness and feel rejuvenated with this body wash. The Denver Activated Charcoal Body Wash works like a magnet by absorbing dirt and other pollutants from the skin. It also deep cleanses pores and leaves your body refreshed with its masculine fragrance.   Price: Rs 399/- (325 ml)   Availability for all: https://denverformen.com/collections/bath-shower   5. Beard Oil   Denver’s 100% natural beard oil is enriched with the power of tea tree oil that stimulates blood flow giving your beard a smoother and healthier texture. It is suitable for all skin types and its advanced formulation helps promotes effective beard growth. Available in Smooth and Growth variants. And hey, we have thrown in a free zero-waste beard comb.   Price: Rs 299 (30 ml)   Availability for all: https://denverformen.com/collections/grooming   6. Autograph Perfume Collection   Shah Rukh Khan needs no introduction. His style, finesse and attitude of perfection are known to everyone. Denver invited him to curate an exclusive range of perfumes encapsulating his sense of sensuality. The collection bears his autograph as a mark of his faith which inspired us to discover unique and rare notes. If your dad is a fan, this is a great chance to let him experience the touch of Shah Rukh’s personality with this exclusive collection.   Available in Regal Musk, Ultra Noir, Intense Oud, Forest Wood, Mystic Ocean and White Leather variants.   Price: Rs 1299 with two complimentary travel pack deos   Availability for all: https://denverformen.com/collections/autograph  

Beauty Basics

ReDiscover Ayurveda magic with neoVeda

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“It is with belief that what is best for your skin should also be best for our mother earth.”   Looking for a product that is developed with an essence of age-old Ayurveda knowledge to give you a beautiful, dewy, healthy skin and attractive hair, without stepping out of your home? So, don’t wait, get ready to indulge in neoVeda products that will not only give a twist to your morning routine but also leaves behind a hint of fragrance that will keep you feeling fresh throughout the day.Pamper your skin with an all-new world of natural products from neoVeda by Craft House especially curated for a relaxed journey of body and mind!   neoVeda invites you to discover unique beauty secrets from Ayurveda in a contemporary, exotic and the conventional manner.Experience holistic beauty and wellness with pure, natural ingredients & essential oils to nourish and reinvigorate body and mind. Products are designed to balance 3 Bio Energies known as Vatta, Pitta and Kapha in Ayurveda. The range is withoutparabens, and harmful chemicals likesulphate, silicone, mineral oil, Trethanolamine and Phenoxyethanol. neoVeda products are PETA Certified for without cruelty on animals. People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world.   Designed to enhance and optimize the total “mind-body experience” and peel away the layers of daily stress; nourish and cleanse with a balanced collection of Face Care, Body Care, Hair Care and Essential Oils. The complete range contain powerful ingredients ranging from Kumkumadi, Amla, Bhringraj, Brahmi, Jatamansi, Mulethi, Saffron, Goat Milk, Gotu Kola, Ashwagandha, Chamomile to Sandalwood Oil, Mogra, Patchouli Oil and many more. From Face Radiance to Luscious Lips, Body Renew to Body Protector, Hair Nourish to Hair Growth, Glow, Fatigue, and Wrinkle Reduce Essential Oils to more, can enhance your daily bath and beauty regimen. These products will definitely add radiance and brightness to one’s skin and would keep it supple and smooth.   neoVeda is by luxury fashion & lifestyle store, Craft House, located within the comfort of the five star ambience of The Metropolitan Hotel & Spa, Delhi and state-of-the-art integrated International DepartureT3 at Indira Gandhi International Airport (IGIA).   Monisha Gupta, the founder of Craft House presents the unique and mystical essence of India through exclusively designed and developed crafts. It was her passion for India, its mystique, spirituality and exotic craft which found an expression when, she set up the first Craft House store in 2000 at The Metropolitan Hotel and Spa. Monisha’s quest for making Ayurveda more accessible and palatable to consumers helped her develop, neoVeda. With her degree in MBA in Marketing from US and attention to the details, she has evolved neoVeda into a premium brand, and under her leadership, Craft House & neoVedahas won many awards and accolades. In addition, Monisha continues to promote rural artisans, women empowerment and use of eco-friendly material.

Beauty Basics

SunScoop Glow Sunscreen

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For the glow of the golden hour, SunScoop has introduced a new hybrid sunscreen with SPF 60. With no white cast, SunScoop Glow Sunscreen will leave you with the most beautiful luminous finish ever. Your skin will receive the ideal quantity of natural *sheen* in addition to being protected from damaging UV rays. To shield your skin from damaging UV rays and give it a healthy glow, the sunscreen contains Monoi Oil, Vitamin E, Licorice extract, Zinc Oxide, Titanium Dioxide, Octocrylene, and Avobenzone. Price: Rs. 500 onwards

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  • E: beautynthbest@gmail.com
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Beauty n the Best Magazine is a premier Indian fashion, beauty, and lifestyle magazine published by Prime Communication Media, New Delhi, India. Recognized for its premium editorial quality and influential industry presence, the magazine has become a trusted platform for showcasing the latest trends in fashion, beauty, luxury lifestyle, and modern living.

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